Get on board: Training your team for fair housing

Any time you spend preparing your teams to handle fair housing questions will save you time, money and reputation in the long run. Agent Joel Lock provides strategies that allow you to go above and beyond so that the fair housing message truly sinks in… Continue reading

Smart Home Tech: Your smart switch buying guide

If you’re looking to add updated smart home elements to your home or your latest listing, Realtor Brandon Doyle offers an overview of smart switches. Continue reading

A $100M island sold in 4 months: The moves behind this agent’s deal

After Great Island failed to sell, Douglas Elliman agent Jennifer Leahy succeeded where other agents failed by leaning on her network, building community ties and thinking outside the box. Continue reading

The false choices of the commission crunch

Many real estate professionals look down on discounted brokerages, but it may be because they’re asking themselves the wrong questions. Grant Clayton offers some alternatives for your consideration. Continue reading

Real estate market shift ahoy? The Real Word

This week, Byron Lazine and Nicole White discuss recent numbers that suggest an imminent market shift, mastermind theory and the Marketeer of the Week. Continue reading

Database on lock! Get more ROI with these CRM tips

The ability to store client information, automate communication and prompt reminders for contact on important dates are just a few of the reasons every agent should be all-in when it comes to their database, says Jimmy Burgess. If you’re looking for yo… Continue reading

9 low-cost and no-cost ways to grow your business

Although the temptation to spend money on fancy logos, direct mail drip campaigns, Facebook ads and online lead generators is real, your best investment is building relationships — and that doesn’t have to be expensive. Continue reading

Reading market shifts: 3 data sets you should pay attention to

There are three key metrics that everyone in real estate needs to understand, but no one seems to be talking about. Talk to your potential clients, and arm them with the data they need to make solid decisions. Continue reading

The Real Word on real estate-related reality TV

This week, Byron Lazine and Nicole White discuss real estate-based reality shows, Google searches for “housing bubble” and NAR spending. Continue reading

Did Realogy land the Anywhere rollout? Experts split on strategy

Six branding experts share their thoughts on Realogy’s rebrand strategy, including its May soft launch and unique domain name, while sharing what the next steps should be. Continue reading