Tag Archives: marketing

Dive into every Back to Basics story from this month

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This month, we’re focused on taking it Back to Basics. Here are the top stories we’ve published thus far. All told, it’s a recipe to make more money. Continue reading →

Zillow’s new ad campaign highlights two sides of the moving journey

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Taking inspiration from “the great reshuffling” that happened during the pandemic, Zillow’s new ad campaign “To Move Is To Grow” highlights the emotional side of moving. Continue reading →

Consumers read 10 reviews first! What’s your review strategy?

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Consumers increasingly write, read and follow online web assessments. So, have you accepted reviews as a part of your communication with the market? Here are a few compelling reasons why you should. Continue reading →

Work smarter! 10 creative ways to reuse and repurpose your evergreen content

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Creating fresh and unique content is not easy, and it can be quite time-consuming. Recycling content reduces the effort required; allows you to expand your reach across multiple platforms; and gives consumers, prospects, and search engines what they’re… Continue reading →

8 ways to rank higher on Google — and improve your website traffic

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Getting your website to rank on Google is like putting together pieces of a puzzle. All of your efforts across various channels come together to build your website’s authority. Here are few tips to help drum up more traffic for your business. Continue reading →

‘Absolutely an amazing day!’

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“Absolutely an amazing day! You know these sessions are good when you get info that you can implement immediately!” That’s what Amber Salmon, a realtor at RE/MAX said after attending last month’s digital Connect Now event. Reserve your spot to join us … Continue reading →

10 easy ways to grow your database through social media

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Your database is no longer just names and numbers. It is a collection of videos, pictures and stories, personalities and insights into your followers and clients. Here’s how you can optimize your social media channels to gain new business. Continue reading →

20 tools to help you create killer video content

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As any agent will tell you, video creation should have a special place in your marketing plan. Although it might seem intimidating at first, you’ll quickly learn there are easy and cheap ways to level up your video game. Here are all the tools you’ll n… Continue reading →

Versatile online marketing solution HighNote brings it all together

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Just like how Slack centralizes and categorizes office communications, HighNote can do the same for your pre-listing pitch, agent or team profiles, local market guides, and all other forms of digital content. Continue reading →

Have you heard? Inman Connect June is BACK

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A year ago, Inman launched the first flagship Inman Connect virtual event, and the amount excitement and number of takeaways that resulted were extraordinary. So, we’re doing it again. There are several opportunities coming up to join us virtually. Continue reading →