After amplifying Rocket’s Super Bowl ad with a social campaign that generated 247 million views, Viral Nation is now tasked with helping the mortgage giant cut through noisy social media feeds by showcasing real client stories. Continue reading
HUD Secretary Scott Turner shares how new policy rescissions simplify processes, reduce financing costs and strengthen the housing market, fostering a more effective FHA-insured lending process. Continue reading
Loopholes in new law mean credit bureaus will still be able to sell applicants’ information to their current lender, servicer or bank — a boon for lenders who also service their own loans. Continue reading
CEO Varun Krishna says lender has already seen a surge in leads and higher conversion rates from the Redfin deal, thanks to “cross pollination” of leads, agent referrals and mortgage applications. Continue reading
Both companies have invested heavily in AI. But while Rocket consistently earns high marks for loan servicing, Mr. Cooper’s J.D. Power rankings have been subpar for more than a decade. Continue reading
In July alone, 114 posts raise “significant questions about your judgment and commitment to operating FHFA in a responsible, competent, and lawful manner,” Senator scolds Fannie, Freddie regulator. Continue reading
As new scoring models by Fair Isaac and VantageScore vie for acceptance by Fannie Mae and Freddie Mac, claims and counterclaims fly. In the meantime, mortgage giants are stuck with FICO Classic. Continue reading
Once selling guides are updated, lenders will have the option of using either VantageScore 4.0 or the Classic FICO scoring model, but FICO Score 10 T remains in limbo, FHFA says. Continue reading
Like Leticia James, Sen. Adam Schiff denies lying on mortgage applications and decries “baseless attempt at political retribution” that won’t stop him from holding Trump accountable. Continue reading
Like Leticia James, Sen. Adam Schiff denies lying on mortgage applications and decries “baseless attempt at political retribution” that won’t stop him from holding Trump accountable. Continue reading