It’s a jungle out there: 4 tips for mentally preparing buyers

From coaching buyers on how to best present an offer to instilling trust in the process, mentally preparing buyers on what to expect is one of the most crucial jobs an agent will have throughout a client’s journey. Continue reading

Here’s one simple thing new agents can do to avoid trouble

Know where the line is between excellent customer service and getting into areas that are beyond the scope of a real estate agent. Here’s why agents should stay in their own lanes. Continue reading

How to explain the value of a buyer’s agent to clients

There are always clients who think they can just skip the buyer’s agent and work directly with the listing agent — saving money and steps. It usually stems from a misunderstanding on the buyers’ part, but it’s your job to win those clients over.
Continue reading

How to explain the value of a buyer’s agent to clients

There are always clients who think they can just skip the buyer’s agent and work directly with the listing agent — saving money and steps. It usually stems from a misunderstanding on the buyers’ part, but it’s your job to win those clients over.
Continue reading

5 listing description mistakes you’re probably making

Your ho-hum property descriptions might be undermining your marketing. Avoid these common mistakes to make your next description pop. Continue reading

How to look like a pro: 5 marketing strategies for new agents

Worried about coming across as a newbie? Here’s how to use your marketing and messaging to redirect your audience away from your lack of experience and prove your value. Continue reading

How to look like a pro: 5 marketing strategies for new agents

Worried about coming across as a newbie? Here’s how to use your marketing and messaging to redirect your audience away from your lack of experience and prove your value. Continue reading

How to look like a pro: 5 marketing strategies for new agents

Worried about coming across as a newbie? Here’s how to use your marketing and messaging to redirect your audience away from your lack of experience and prove your value. Continue reading

Find the right broker: 4 essential traits to look for

Choosing a brokerage is about so much more than money or splits. Having a broker who embodies these crucial traits could make the difference between your success or failure in this business. Continue reading

3 biggest mistakes you’re making with your website content

Creating content is a great way to draw visitors and potential clients to your website. But what if your content-creation strategy isn’t working? Chances are, you’re making one of these mistakes. Continue reading