Bored with your feed? Try these 4 fresh ideas

Social media is a busy space. Maris Callahan Messervey explains that you need more than a pretty feed full of graphic designs and property listings to stand out from the crowd. Here’s her advice on how to refresh your social media feed next time you fe… Continue reading

Maximizing ROI: Key home updates sellers should prioritize

Sellers are always seeking ways to maximize their return on investment when selling a home. Mauricio Umansky shares the key updates to focus on so they can get the most out of the transaction. Continue reading

New habitat laws have homeowners (and HOAs) buzzing

The power of the HOA may be over in some areas where personal preference and environmental concerns are ruling the day. Continue reading

How important are hashtags on Instagram?

How important are hashtags on Instagram? How do you use hashtags on Instagram? Let Sue “Pinky” Benson guide you on how to teach Instagram where your content should be going. Continue reading

What every agent should know about marketing metrics

Forget the jargon and hype, and use these terms to get to next-level marketing prowess, writes broker-owner Eric Bramlett. Here are the metrics that truly move the needle. Continue reading

How to master hashtags, amplify your social media engagement

Even though there are different opinions on how to use hashtags, one thing is certain: When used properly, hashtags can greatly increase your social media engagement and visibility, writes marketing expert Laura Viñalet. Continue reading

Why Threads is the next big thing for real estate agents

Have you heard about the new app Threads? Jessi Healey explains why you should think about joining now while it’s still the hot new thing in social media. Continue reading

5 fundamentals you can’t afford to ignore this summer

Everyone, including agents, seem to be making up for lost summers of COVID past. Those agents who are still consistently working the fundamentals are the ones seeing success, and they’ll have clients to work with as we hit the fourth quarter of 2023, w… Continue reading