Momentum is no accident: Smart agents leverage these 2026 trends

Choose a few core actions, implement them in your real estate business, and allow time for the compounding effect to take hold, Jimmy Burgess writes. Continue reading

Meet the brokerage turning agent support into profit

On this episode, Parker Pemberton and Liz Rein detail their unique trajectory in Minnesota, recently transitioning their large team to an independent brokerage that did $829 million in 2024. Continue reading

Speed-to-lead is not the same as speed-to-qualify

You have to earn the right to ask the hard questions, broker Josh Ries writes. Learn how to build rapport and relationship so that you can dig deeper. Continue reading

24 of the best ways to generate real estate leads in 2024

Whether you’re looking to appeal to buyers or sellers, Jimmy Burgess offers a range of paid, low-cost and no-cost lead generation activities that are working now. Continue reading

Brokers: ‘Leverage everything you can’ to get agents leads

From inside sales agents and online leads to repeat and referral business, brokers need to pull out all the stops to help agents generate leads. Continue reading

7 things everyone should do before paying for leads online

Whether you’re deciding to join a portal’s “premiere” service or are looking at lead gen platforms that promise more new clients than you can shake a stick at, it’s important for you to find out how good those leads will be and what it will take to con… Continue reading

How to make sure your agents follow up on internet leads

Agents often think of internet leads as inferior and let them fall by the wayside. Here’s how you can stop that from happening. Continue reading

A simple strategy for getting cheap real estate leads

Instead of wasting money on low-quality leads, get the attention of your market’s most motivated buyers and sellers by running ads on social media. That’s exactly what Krista Mashore does, and she sold over 150 homes last year with a 65 percent profit … Continue reading

Find more online leads with this new banner ad campaign solution

A new entry to the industry, My Digital Advertising helps agents target online home shoppers via keyword searches and digital ads. Continue reading

EMPWR Media doesn’t find leads, it multiplies them

This online presence builder is a resource for real estate agents to augment their digital footprint through dynamic content management and business profile marketing. Continue reading