Tag Archives: Opinion

Antitrust lawsuits will doom consumers: Transparency is key

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Requiring buyers to pay for their agent’s commission would force consumers onto the horns of dilemma. There’s a better way. Continue reading →

More than a house-hunter: The many (many!) roles of an agent

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What do agents do to earn their keep? As consumers question agents’ value, it’s worth noting the duties agents perform outside of showing, selling and listing. Continue reading →

Slacking off on prospecting? Remember the 80/20 rule

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You’ve probably heard of the 80/20 rule. Have you ever applied it to your lead generation? Here’s how skipping an average of one day per week on your prospecting could cost you a significant portion of your income. Continue reading →

Uncovering deception in real estate tech fundraising

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The best practice — and the most transparent — is talking about equity as equity, debt as debt, and not inflating the headline number by combining the two. Continue reading →

Exiting real estate: How much is your business really worth?

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What does it take to successfully sell a real estate business? The first two parts of this series looked at your mindset around leaving the business and how to increase its value when you sell. The next step is negotiating the sale. Continue reading →

How to make the most of your day off

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In a field where there’s an expectation of being responsive and “on” constantly, you’re bound to burn out if you don’t take time off. Here’s how to squeeze the most out of a day off. Continue reading →

Searching for a mentor? Look for these 11 qualities

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Not all agents and brokers are cut out to be mentors. Some are too busy to teach, and others are too “old school” to think outside of the box. When mentally vetting candidates, here are some must-have characteristics a mentor should possess. Continue reading →

Brivity emphasizes follow-up and automation, starting with its websites

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Ben Kinney Companies’ Brivity is team-focused real estate software that uses web-based lead capture to nurture leads into clients and manage their status with an included CRM. Continue reading →

The Real Word: Are open houses worth your time?

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Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they dive into the value of open houses and discuss mega open houses versus a regular Sunday open house.  Continue reading →