Looking to build your repeat and referral business? Try this one simple exercise.

90 percent of homebuyers claim they would use their real estate agent again or recommend their agent to others, according to the National Association of Realtors (NAR). It’s an extremely high number, but NAR also reports that, in actuality, the typical… Continue reading

Brokers: are you too focused on the small details?

“If you just focus on the smallest details, you never get the big picture right.” It’s rare for someone running a real estate brokerage to intentionally focus on the small details and overlook their big-picture goals. Continue reading

Put yourself on the (Google) map!

What do these things have in common: your car, your next open house, your latest closing, the listing your buyers just fell in love with? Heck, probably the grocery store, too. If you’re a real estate agent, you’re likely spending more time in these pl… Continue reading

To get rich in real estate, you have to understand 1 simple reality

Most salary surveys will tell you that the average salary for a real estate agent in the U.S. is just $40,000 a year. Continue reading

The app that gives agents an edge with today’s fresh listings

Every month, the top five real estate websites receive over 320 million visitors, but half of those visitors are not looking to buy or sell a home. All of the sites feature the same basic listing photos and information and the same impersonal way to co… Continue reading

See you in court! 10 ways agents typically get slapped with lawsuits

Even a slight mistake could end up costing a lot of money, a lot of stress and, worst of all, tarnish your reputation. Continue reading

This is the best week of the year to buy a home

A new study from realtor.com declares the week of September 22 the “Black Friday” of home shopping. Continue reading

You’ve made it to the top, but your work isn’t done. Here’s what you need.

“It’s more difficult to stay on top than to get there.” Mia Hamm, a two-time Olympic gold medalist, and two-time FIFA Women’s World Cup champion. Being the top agent in your market means building a practice that is not just okay or average. Continue reading

Why retargeting should be part of your firm’s marketing strategy

Retargeting: What is it and what does it mean for your firm? At this point, we’ve probably all experienced retargeting. Let’s say you just spent an hour browsing grills online and decide last-minute that the expensive new infrared gas grill you’d been … Continue reading