Realtor.com extends Facebook ad product to brokers

Realtor.com has expanded its Facebook ad product Local Expert to allow ads to be bought for city-wide listing searches, not just zip code-level searches. And those city-wide ads can now be purchased by brokers, not just teams and agents. Continue reading

Audience Town believes it can end ‘pay and spray’ advertising

Ed Carey, founder and CEO of Audience Town, a new real estate advertising company, believes lead generation in its common forms is antiquated and becoming diluted. Here’s why he thinks that programmatic advertising is the future of online outreach for … Continue reading

Realtor.com predicts market shift impacting buyers is on the way

A market shift that will impact homebuyers well into 2020 is likely on the way, according to realtor.com’s June 2019 trend report.  Continue reading

Realtor.com’s iOS app will allow users to filter by commute

Announced Monday, the new feature allows users to toggle between rush hour and off-peak commute times when setting search parameters. Continue reading

What advice would you give newbies? 8 tips from seasoned pros

What can a new agent do to adjust to the job as quickly as possible? Inman asked seasoned real estate professionals to give their top advice for newbie agents. Here’s what they said. Continue reading

‘We haven’t seen much movement’: KW president on early iBuyer results

Long the frontman for the company’s technology development, Josh Team stepped into a new role this year as president of Keller Williams, answering directly to CEO Gary Keller. Continue reading

Google’s big Bay Area housing investment won’t be enough

Economists praised the tech giant’s plan to spend $1 billion on Bay Area housing, but expressed skepticism that the efforts will solve the region’s housing crisis. Continue reading

Top companies bet on Inman Connect Las Vegas

While Inman Connect attendees are booking their flights, getting hair cuts, ordering business cards, and reviewing the agenda, franchises, service and solution providers for the industry are also preparing. Because Inman Las Vegas isn’t just bigger, be… Continue reading

No agent, no problem? Redefy launches DIY flat-fee listing platform

Flat-fee real estate brokerage Redefy wants to make it easier for homesellers to list their home without the help of a real estate agent.  Continue reading