5 real-talk tips for retaining real estate agents in 2025

Tailor your outreach and communication to the individual agent so that you’re providing what they need to thrive, broker Holly Brink writes. Continue reading

Creating a better value proposition: Now Streaming

Tune in to Inman Access as Vija Williams, head of industry at Place, tells you how to rework your brokerage’s value proposition for more effective recruitment. Continue reading

Beyond trophies: Top brokerages rethink agent appreciation

Rethink the way you support and celebrate the agents who make your brokerage run by reimagining your agent appreciation program, First Team’s Lauren Henss writes. Continue reading

Compass recruits Aspen, Colorado, agents away from Douglas Elliman

The six agents include Marian Lansburgh, Jennifer Engel, Raifie Bass, Wendy Wogan, Julia Herman and Lauren Garrity — all of whom have worked together for decades. Continue reading

Task Handwrytten’s 185 robots with your direct mail: Tech Review

Handwrytten’s 185 robots hold ballpoint pens to craft and automate the mailing of more than 15,000 pieces of mail a day. Continue reading

Take the Inman Intel Index survey for May

Each month, hundreds of real estate agents, brokers, executives and investors report on what they’re seeing in their corner of the industry. Add your insights. Take the survey. Continue reading

5 top tips for retaining real estate agents in 2025

Want agents to stay? Build a brokerage they’re proud to call home with culture, care and connection at the core, broker-owner Jessica Souza writes. Continue reading

How empowerment builds profitable, culture-first brokerages

Treat real estate agents right, broker-owner Michelle Valverde writes, and results will follow, including brokerage growth and resilience. Continue reading

Fintech startup Upfront announces health benefits offering

Care by Upfront is a nationwide health benefits program that can be white-labeled by brokerages on behalf of their agents. Continue reading

Aggravated agents? The problem isn’t the market (it’s you)

Many agents lack structure and support, branding expert Alyssa Stalker writes, but what they need is real business mentorship, repeatable systems, ongoing marketing education and a sense of community. Continue reading