WATCH: Marketing through new digital mediums

Consumers are gravitating to mobile phones, while new tech, like voice interfaces and smart TVs, are on the rise as well. Continue reading

WATCH: Build a database that yields million-dollar deals

At Inman Connect New York, brothers and luxury agents Roh and Ramin Habibi shared how robust client databases keep their multimillion-dollar businesses going. Continue reading

4 financial decisions couples should make before buying a home

Millennial real estate expert Dana Bull shares tips about getting a mortgage, setting a budget, splitting housing costs, and creating a contingency plan. Continue reading

WATCH: Is seamless data connection possible?

At ICNY, connecting big data to disparate systems remains big business and a big challenge, but attendees were reminded about what’s at the heart of the deal. Continue reading

14 financial terms every agent should know

Financial literacy is critical, both for agents and for their clients. As such, we’ve put together a little glossary of important terms that’ll make it easier to explain the financial aspects of homebuying and selling to your clients in a digestible fo… Continue reading

WATCH: Marketing insight from the world beyond real estate

“The community aspect has always been really critical,” Grace Ouma-Cabezas said at this year’s Inman Connect New York. Continue reading

The Real Word: Is real estate nearing an employee model?

Will agent employees become the norm? Is Zillow becoming a brokerage? Byron Lazine and Nicole White discuss this and more on this week’s “The Real Word.” Continue reading

WATCH: To successfully market luxury listings, be memorable

Breaking into the luxury property market takes a lot of money, but there’s one marketing factor discussed by experts at Inman Connect New York that might be overlooked. Continue reading