In this edition of The Real Word, Byron Lazine and Nicole White discuss a Black real estate agent and his clients who were handcuffed while touring a home, Zillow seeing profits slip and real estate agents paying NCAA athletes.
Continue reading
If home prices are at an all-time high, how can we say that commissions are going down? Here’s what agents might not be noticing when it comes to their commission. Continue reading
Inflation can have a deep and lasting impact on housing and the larger economy. Here, one broker steps back to recount what it was like during the 1970s inflation and what’s different now. Continue reading
Selling a luxury house that overlooks the water can be lucrative, if you know how to do it right. Here are a few tried-and-true tips to help you promote the benefits of living in a waterfront residence. Continue reading
From sharing personal stories to engaging with your audience and creating valuable content, utilizing these tools will ensure your sphere of influence continues to grow. Continue reading
Listings are often the lifeblood of a real estate team. Whoever controls the listings controls the market (particularly in this market), right? So, it’s imperative to hire a listing agent who is better than you and who understands how to manage clients… Continue reading
COVID-19 took virtual staging from the wings and placed it center stage. Now that we have, through necessity, experienced digital staging firsthand, it will be a dominant factor going forward. Continue reading
This ever-growing app is a powerful tool for building connections that result in leads contacting you. Here are a few ways Instagram can help you reach and connect with potential sellers. Continue reading
Whether you’re doing a major update or staging their home for sale, here’s how to put these in-demand and inviting colors to work for your clients. Continue reading
Whether they’re ready to spend their quarantine savings or are restarting an abandoned home search, here’s how to talk to these eager buyers. Continue reading