How to appreciate your clients, so they’ll appreciate you

Communicate, follow up, show a little empathy, treat your clients how you’d want to be treated — do that, and they’ll walk away singing your praise. Continue reading

WATCH: Delivering 7-star service in a 3-star industry

Connect Flashback: How one agent sustains 100 percent referral business with 7-star service. Continue reading

OPINION: 2020 Election: The Candidates’ National Service Plans

I’ve been studying the candidates running for president, searching for ideas they have to bring us together as a nation. As a former board member of the federal Corporation for National and Community Service (which includes AmeriCorps and Senior Corps)… Continue reading

Why don’t we think about clients’ specific needs?

Other than that narrow exception that agents make for first-time homebuyers, agents don’t think of clients as having specialized needs that require customized solutions. Instead, agents provide a cookie-cutter approach to standardized service with the … Continue reading

New Windermere campaign highlights agents who go the extra mile — sometimes literally

Windermere Real Estate has launched a new marketing campaign highlighting not its considerable technology chops, but its agents’ willingness to go above and beyond for their clients. Continue reading