Tag Archives: Service

What is an independent broker? Pros and cons

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What does it take to be an independent real estate broker, and is it right for you? Explore the challenges and opportunities you’ll encounter when you go indie. Continue reading →

23 home tour channels to watch on YouTube in 2023

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Whether you are a real estate enthusiast, an aspiring homeowner or simply in the mood for some home design inspiration, these YouTube channels are sure to keep you entertained and informed. Continue reading →

BHHS Chair on housing market angst: ‘This too shall pass’

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No matter what the market’s doing, the way you show up is the biggest factor in determining your outcomes. Jimmy Burgess talks with Gino Blefari, CEO, HomeServices of America and Chairman, Berkshire Hathaway HomeServices, about where we’ve been, where … Continue reading →

How to put AI to work to make more money in your real estate business

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ChatGPT is poised to become a truly disruptive technology — if you know how to use it. As she wraps up this three-part series, Bernice Ross talks with Jeff Lobb about specific content marketing use cases for ChatGPT. Continue reading →

It’s a tool, not a solution: What top pros are saying about ChatGPT

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Unchecked and unregulated AI has the potential to blur the lines of authorship and ownership, at the very least. Perhaps the less obvious reason to proceed with caution is ownership of your voice and not abdicating your unique expertise and value to a … Continue reading →

You plus ChatGPT: 3 ways to upgrade your Instagram content

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Trying to figure out how to use AI without creating generic-sounding content? Social media expert Michelle Berman-Mikel shares three ways that you can use ChatGPT for Instagram without automating yourself out of personal connections. Continue reading →

The hottest tools to add to your AI toolbox in 2023

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ChatGPT is only a sliver of what’s already available in the AI space. Bernice Ross talks to team leader Kendall Bonner and offers a roundup of some of the hottest applications you’ll want to add to your AI toolbox.  Continue reading →

The secret to a happy, loyal team? It starts with accountability

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Team members who are achieving their goals don’t leave. If an agent leaves because they don’t like accountability and are not achieving their goals, then love them as they go out the door, writes Leslie Guiley. Continue reading →