When 57-year-old Brenda Thompson, a communications consultant, transplanted from Austin, Texas to Los Angeles after marrying her partner in November 2017, her greatest fear was losing touch with her three closest friends from Austin: Jane, Mary and And… Continue reading
To find out if a brand evolution or rebrand is necessary, an excellent place to start is with a brand audit. The result of the review will shed light on whether your brand is still relevant and valuable or if it’s time for a change. If it is, just foll… Continue reading
Never again record your marketing videos with a loss of words or an endless ramble. Teleprompt.me is a free tool to help you shine on your videos like a pro. Continue reading
From one introvert to another, how can you market yourself to your database without resorting to extroverted tactics like cold calling, door-knocking or popping-by? Try these simple strategies. Continue reading
At 71, Dave Barry doesn’t shy away from comparisons to an old dog. In fact, he embraces them. Barry, a Pulitzer Prize-winning humor columnist and bestselling author, also realizes that his family’s beloved 10-year old companion, Lucy — who he writes lo… Continue reading
Who is your ideal client? Everyone, right? Wrong. Here’s why honing in on your target audience is crucial to killing it in your market and how to make sure you’re doing it right. Continue reading
With 60 million-plus Twitter followers and 132 million Instagram followers, every move Kim Kardashian makes is captured, catalogued and commented on by her fans. What can you learn from this social media queen to improve your own feed? Find out here. Continue reading
How do you succeed in real estate? The answer to that is varied and highly individualized. However, there are certainly mistakes that will chip away at your ability to achieve success. Here are active measures you can take to avoid failing as an agent. Continue reading
Think about it: If you are the listing agent for a property or you are simply executing an open house for another agent, there is only one thing that you possess that the general public doesn’t — the address. Here’s how to leverage that to your advanta… Continue reading
To build trust with your audience (and stand out from the sea of other agents posting on social media), you need to give them some content that they don’t see every day. Here are seven things you can do to provide value for your audience. Continue reading