4 terrible ways to get ‘likes’ on social media
Many agents want to engage with their “friends” on social media, but there’s certainly a wrong way to do it. Here are four things agents should never do to get likes. Continue reading
Many agents want to engage with their “friends” on social media, but there’s certainly a wrong way to do it. Here are four things agents should never do to get likes. Continue reading
The best way to avoid being overwhelmed, wasting time and getting sucked into the addictive nature of social media is to have a plan, similar to an editorial calendar. Here are five tips for sourcing real estate content as well as how and when to sched… Continue reading
We spend all day answering questions from clients. Turn those queries into your next blog post, YouTube video or Facebook Live segment. Here are more than 50 ideas for content related to buyers to help them get off the sidelines and become homeowners. Continue reading
Fake news sharing was an epidemic in 2016. But according to researchers, those claims seem to have been exaggerated. In a recent study, over 90% of 3,500 respondents surveyed shared no fake news at all. If most of us don’t think we were sharing fake ne… Continue reading
When 57-year-old Brenda Thompson, a communications consultant, transplanted from Austin, Texas to Los Angeles after marrying her partner in November 2017, her greatest fear was losing touch with her three closest friends from Austin: Jane, Mary and And… Continue reading
To find out if a brand evolution or rebrand is necessary, an excellent place to start is with a brand audit. The result of the review will shed light on whether your brand is still relevant and valuable or if it’s time for a change. If it is, just foll… Continue reading
Never again record your marketing videos with a loss of words or an endless ramble. Teleprompt.me is a free tool to help you shine on your videos like a pro. Continue reading
From one introvert to another, how can you market yourself to your database without resorting to extroverted tactics like cold calling, door-knocking or popping-by? Try these simple strategies. Continue reading
At 71, Dave Barry doesn’t shy away from comparisons to an old dog. In fact, he embraces them. Barry, a Pulitzer Prize-winning humor columnist and bestselling author, also realizes that his family’s beloved 10-year old companion, Lucy — who he writes lo… Continue reading
Who is your ideal client? Everyone, right? Wrong. Here’s why honing in on your target audience is crucial to killing it in your market and how to make sure you’re doing it right. Continue reading