Ahead of her stage appearance at Luxury Connect next month, @properties’ Carrie McCormick — Chicago’s No. 1 luxury broker — shared what buyers truly care about, the key to engaging storytelling and how to provide concierge service. Continue reading
As we navigate the ever-evolving social media landscape, it is crucial to recognize both the potential and the challenge it presents, New Jersey agent Ed Stulak writes. Continue reading
Keen on venturing into a new social media platform? Jessi Healey provides an instructive, step-by-step guide to acquaint you with the latest digital offerings. Continue reading
This week on The Download: It’s the fastest-growing app ever. Have you signed up for Threads yet? Continue reading
Social media moves quickly, both the trends and the technology itself. Jessi Healey shares some new, exciting social media platforms for real agents to explore. Continue reading
Social media is a busy space. Maris Callahan Messervey explains that you need more than a pretty feed full of graphic designs and property listings to stand out from the crowd. Here’s her advice on how to refresh your social media feed next time you fe… Continue reading
Yes, you can ignore Threads, and you will stay in business, Inman contributor Teresa Boardman writes of Meta’s latest social media offering. “If you are on the fence, I am writing this for you.” Continue reading
How important are hashtags on Instagram? How do you use hashtags on Instagram? Let Sue “Pinky” Benson guide you on how to teach Instagram where your content should be going. Continue reading
Even though there are different opinions on how to use hashtags, one thing is certain: When used properly, hashtags can greatly increase your social media engagement and visibility, writes marketing expert Laura Viñalet. Continue reading
Have you heard about the new app Threads? Jessi Healey explains why you should think about joining now while it’s still the hot new thing in social media. Continue reading