If you’re having trouble figuring out which scripts work best in various situations, take them for a test drive on ChatGPT, writes trainer and author Bernice Ross. See what it says, and ask it to explain why one script is more effective than the others… Continue reading
Houston real estate veteran Haley Garcia has taken her seven-person team to Keller Williams. Garcia was with Compass from 2018 to early 2023 and generated $205.5 million in sales volume during her last two years with the brokerage. Continue reading
Evocalize describes its product as a “Collaborative Marketing Platform” that allows users to announce their services through an array of campaigns on Google, Facebook and Instagram Continue reading
In just one week, you can make sure that every platform where you have a profile is fully updated with this handy-dandy checklist.
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The team closed the priciest sale in Orange County last year with a $55 million property in Crystal Cove and was named the No. 1 large team nationwide in the 2023 Ellie Awards. Terms of the contract were not disclosed. Continue reading
If writing a book seems like an impossible task, just know that it’s not. In the final part of this series, we look at how to write, what to write about, and who can help you make it more manageable. Continue reading
There are 12 brand archetypes based on common themes, personality traits and marketing niches. Not sure what your “type” could be? Take our quiz to find out. Continue reading
Lean into focused activities, lean into lead generation, lean into holding two appointments a week, lean into purposeful conversations and, of course, lean into the 200 percent life. Continue reading
As agents adjust to changing realities, brokers and team leaders should make it clear that opportunities for growth don’t go away just because the market is in a transition. Continue reading
Growing your content marketing plan means adding leverage by reaching out to the media. Part four of this five-part series shares what to write and how to craft a media outreach strategy. Continue reading