Morning meetings show managers are here to help, not hinder

“Accountability is love,” team leader Mahala Landin says. Find out how Carolina Collective Realty keeps it at the core of every meeting, training and celebration with coach Verl Workman. Continue reading

Listing leverage: How to win the game of securing sellers

Agents who wait for listings to fall in their lap are going to starve, Verl Workman writes. Agents who execute? They’ll own their markets. Continue reading

Here’s why SMART goals are dumb and STUPID goals work better

Forget everything you think you know about goal-setting. Coach Verl Workman helps you lean into the power of STUPID goals to fuel your real estate business in 2026. Continue reading

Housing recession? K-shaped trends? The dollars and ‘sense’ of today’s economy

This week on The Download, Inman reporters break down the late-2025 economic trends affecting your clients and your real estate business. Continue reading

How to keep agents motivated if they’re worried about commissions

Agents don’t need more money, Verl Workman writes. They need more motivation and the confidence to achieve their professional goals in today’s market. Continue reading

What agents want in a brokerage (Hint: It’s not just about money)

Recruiting and retention aren’t just about branding or commission splits. Verl Workman shares what agents really need from their next brokerage. Continue reading

How the pressure of today’s market creates innovation, clarity and joy

Pressure creates diamonds and refines real estate professionals, Verl Workman writes, when you rethink the way you look at the current market. Continue reading

How to nail the price reduction conversation with homesellers

Coach Verl Workman outlines how to fix what real estate agents say when the home isn’t selling and what the homeowner hears when the agent speaks. Continue reading

What today’s skills-based market demands of real estate agents

The market has shifted. If you’re working the same way you did a year ago, you’re likely getting half the results, coach Verl Workman writes. Talent is rewarded over timing. Continue reading

7 ways to be a better buyer’s agent as 2025 winds down

As a buyer’s agent, coach Verl Workman writes, you need to be a strategist, specialist and options dealer for your clients so that they can overcome today’s market challenges. Continue reading