The death of old-school SEO, and what it means for real estate

SEO is changing rapidly, and most agents are not prepared, Jeff Bernheisel writes. Get your SEO strategy out of the early 2000s and into 2025 with this agent’s pivot to purchase strategy. Continue reading

Zillow released its price forecast for hundreds of US markets. What will happen near you?

The real estate portal giant expects a chill on prices to spread through markets across the country over the next year, with pockets of strong price growth in the red-hot Midwest and Northeast. Continue reading

FTC sues Zillow: A wake-up call for real estate agents and brokers

If you’re dependent on Zillow for lead gen, it’s time to build resilient funnels, own your data, and beef up your referral and content engines, Josh Ries writes. Continue reading

Zillow bashes CoStar in request to transfer lawsuit

Amid an ongoing legal battle over listing photos, Zillow alleged that CoStar was attempting “to weaponize copyright litigation for competitive pressure.” Continue reading

In copyright battle with Zillow, CoStar says the portal giant ‘brazenly’ keeps at it

In an “update” the Homes.com parent company released on Tuesday regarding its lawsuit against Zillow, CoStar Group accused its portal rival of starting to use an additional 4,600 CoStar Group-watermarked photos on its website since the lawsuit was file… Continue reading

The Compass-Anywhere merger: Questions from a Coldwell Banker real estate agent

How will the Compass-Anywhere merger impact the lives of everyday real estate agents? Coldwell Banker’s Cara Ameer has questions. Continue reading

Where the industry stands on the Compass-Anywhere deal: Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

How the Compass-Anywhere deal could spur an ‘arms race’

Real Estate Insiders Unfiltered hosts James Dwiggins and Keith Robinson break down the Compass-Anywhere deal that is set to create a company worth an estimated $10 billion. Continue reading