‘Grit, tenacity and desire’: 5 mega team leaders on scaling for success

Inman recently spoke with some of the country’s top mega team leaders to learn more about the secret sauce behind how their teams continue to grow. Here’s how they do it. Continue reading

Deciding on the face of your brand? 3 points to consider

Real estate is an industry based on facial recognition. When you ask people, “Who sold your home?” they almost always answer with their agent’s name — not the brokerage they work for. Here’s what to think about when putting a face to your brand.
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8 strategies to get more leads — and sell more real estate

With discipline, persistence and an action-oriented acceleration plan, you can turn your real estate business into a high-growth, high-profit enterprise. Here are a few tried-and-true strategies. Continue reading

Make extra cash last year? 5 ways to wisely invest it

Many real estate professionals had their best year ever in 2020. Wisely investing these extra dollars is of the utmost importance as we continue to navigate this unprecedented time. Here are a few ways to capitalize on any extra income earned last year. Continue reading

Beyond design: 3 ways to fully leverage your brokerage brand 

Think branding is just logos and pretty pictures? It goes deeper than that — and if it doesn’t, it should. Focus on these areas to ensure your brand is a true reflection of your real estate business. Continue reading

How to build a brand that elevates your business

Building a brand is often synonymous with building a business. Your brand communicates what do and what you stand for, and it helps build trust with potential clients. Here are a few tips for building a brand that’ll ultimately boost your business. Continue reading

Put branding first! How to build a business that attracts growth

If you want to recruit better talent and more clients who want to with your team, focus on building your master brand first. Here’s how to do that. Continue reading

Versatile online marketing solution HighNote brings it all together

Just like how Slack centralizes and categorizes office communications, HighNote can do the same for your pre-listing pitch, agent or team profiles, local market guides, and all other forms of digital content. Continue reading

How this franchise is growing its business by planting trees

Realty ONE Group is planting one tree for every closed transaction. We talked to founder and CEO Kuba Jewgieniew to find out how the company is supporting its agents while furthering its commitment to the environment. Continue reading

How indies can thrive in today’s market

Succeeding in today’s market is hard. Agent splits are higher, there’s a race to the bottom on commissions, and it’s expensive in both dollars and resources to provide the services agents and clients want. We firmly believe that it’s possible to make i… Continue reading