Tag Archives: real estate marketing

Command deftly delivers on Keller William’s commitment to technology

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KW Command is impressive, a powerful recruiting carrot, and it proves without a doubt that the industry’s best route forward will be mapped from within. Continue reading →

Email marketing isn’t dead. But how you use it might be.

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Every time industry pundits from across verticals proclaim that the inbox is on the outs, research says otherwise. That’s because email marketers do what any business, channel, or even lifeform must do to survive: they evolve. Continue reading →

3 ways Homesnap Pro+ will boost your online presence

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Homesnap Pro+ offers a user-friendly way for real estate agents to claim their name online, with three core functions that will make the process of creating a Google Business profile — and benefiting from it — accessible to agents at any “tech” level…. Continue reading →

Are agents taking personal branding too far?

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Today’s real estate agents are grappling with how best to market themselves as well as their properties. Some agents lose focus of the real job while marketing themselves — and that’s a mistake. Here’s why you should never sacrifice your customers’ nee… Continue reading →

7 tools your digital marketing plan must have in 2019

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If you are a real estate agent or Realtor who has not tapped the potential of digital marketing, you’re missing out on a world of opportunities. Here are seven digital marketing tips that’ll have you reeling in the leads in no time. Continue reading →

Opendoor will hand out pumpkins to people who download its app

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The well-funded homebuying startup is hosting an extravagant Halloween bash tomorrow, Sunday, October 14, in one of its Phoenix-area homes-for-sale featuring the “world’s first-ever in-home pumpkin patch,” complete with 750 pumpkins representing the 75… Continue reading →

Has the ‘Tinder effect’ taken the romance out of homebuying?

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The “Tinder effect” — the advent of “swiping right” to find a match or “swiping left” to reject it on a split-second first impression — has created an environment that can lead buyers to overlook important intangibles that only come with visiting a hom… Continue reading →