Connection leads to conversion: 11 tips for better social media engagement

Being on social media shouldn’t even be a question today, Jimmy Burgess says. It offers you the opportunity to connect both locally and with those who are part of the current relocation surge. Continue reading

‘Bigger is not always better’: 5 tips to elevate your social media

Regardless of how you feel about it, in this day and age, social media is a powerful tool. Ricardo Rodriguez explains how to put it to work for your real estate business. Continue reading

‘Own Your Freedom’ by Dr. David Phelps: A real estate investing blueprint

This book is one of Phelps’ tools to help educate people about achieving financial success — using a different approach than that of most financial advisers. Continue reading

How to look more experienced at selling luxury real estate

First-class service, thoughtful follow-up and a professional approach are all steps on the pathway to success in the luxury space, says Laura Stace, vice president of luxury marketing for Berkshire Hathaway HomeServices. Here’s how to look more put-tog… Continue reading

8 tips for dealing with unhappy real estate clients

Experienced professionals know that in a conflict, whose fault it is doesn’t matter. What does matter is how you soothe the client’s hurt feelings, win back their trust, and secure both their ongoing business and your company’s good reputation. Here ar… Continue reading

7 types of oddball homes — and how to find them

Finding unconventional homes requires a bit more work than looking on the MLS, but once you are known for a niche, clients will start coming to you through referral sources and word of mouth. If oddball homes are an area you want to expand in, here’s w… Continue reading

How to find happiness in real estate? Do what you love

They say if you love what you do, you’ll never work a day in your life. Well, real estate is certainly work, but there is a way to make sure you’re successful and happy. Here’s the secret according to Jay Thompson. Continue reading

7 ways to create meaningful relationships with your sphere

Real estate agents Jena Turner and Katie Clancy share how to leverage business systems to grow your sphere and deliver excellent service every time. Continue reading

‘Pick one thing’: To grow your brand, agents say to take baby steps

Top real-estate agents gave their insight into building a personal brand at a Connect Now session on Tuesday. Continue reading