WATCH: How to recruit and retain to drive profits regardless of market condition

Brokers’ recruiting pitches often lead with catchy phrases and intriguing statistics about commission splits, sales records and all of the bells and whistles their brokerage has to offer. Coach John Cheplak says you need to focus on accountability inst… Continue reading

Check in so your team doesn’t check out: 4 strategies to boost morale

Small gestures speak volumes. Boosting morale starts with the little things, writes The Agency’s President Rainy Hake Austin. Great teams have great leaders, and these four morale-boosting tactics will help you be and create just that. Continue reading

Is it too late? 7 red flags your agent is about to jump ship

As independent contractors, agents can hang their licenses wherever they want. As brokers, it’s incumbent on us to create a beneficial environment for agents to flourish. Continue reading

Cheat Sheet: 9 essential real estate reads you need right now

The library is open, with 9 reads selected by Jimmy Burgess and guaranteed to inspire you and grow your business during the shift. This ultimate cheat sheet will motivate you to get back on track with the basics and give you the tools you need to carve… Continue reading

How to make the most of your time during a market slowdown

A market shift is a perfect time to revisit your communication and best practices so that you can provide the best possible client service. Let broker Julie Busby guide you through optimizing the current opportunity. Continue reading

Don’t leave money on the table: 3 tips for listing agents in a cooling market

Lady luck has nothing to do with that stellar price that smart agents snag for their sellers. Listing expert Julie Busby offers sound advice on how she gets top dollar for her clients even in a cooling market. Continue reading

Buyers are still competing. Here’s how to best help them

Even though the market is cooling, low inventory will continue to drive competitive offers. Try these strategies to help them come out on top. Continue reading

Looking to find great media help in your office? Look for a journalist!

Finding the perfect match for your marketing team is a huge challenge for many teams. Broker Jeff Lichtenstein recommends hiring journalists to fill the gaps and grow your business. Continue reading

How to help women and minorities in real estate rise 

Leaders have a responsibility to create opportunities for women and minorities on their teams. The Agency’s Rainy Hake Austin dives deep into the time and attention required to amplify her agent’s voices. Continue reading

The rise of new technology helps indies compete

Think indie shops can’t compete with big-box brokerages? Think again! Broker Ian Hoover breaks down the numbers on why, thanks to new technology, indie brokerages have the edge over franchises. Continue reading