How to help clients ‘Airbnb’ their home

Agents can play a valuable role ensuring their clients are set up for rental success by identifying homes that might be great rentals, suggesting improvements and updates, and informing owners of local rules. Here’s what to know. Continue reading

REX CEO calls on NAR to repeal ‘anti-consumer’ rules at conference

In an open letter, Ryan alleges the National Association of Realtors’ rules prevent hundreds of thousands of Americans from attaining homeownership. He called on NAR to repeal the rules at its Realtors Conference and Expo in San Diego in November. Continue reading

Why sellers are shunning FHA and VA offers

FHA and VA loans are essential to first-time buyers, who account for about four out of every five FHA purchase loans. However, in today’s market, sellers are quick to dismiss offers that come with this type of financing. Here’s why. Continue reading

Consumers reflect shifting market: Here’s what you should know

Windermere Chief Economist Matthew Gardner dives into how consumers feel about the market based on Fannie Mae’s latest Home Purchase Sentiment Index survey. The incremental shifts across the results indicate that consumers are feeling the market cool. Continue reading

Want to level up in 2022? 5 ways to approach growth

If you want to level up in 2022, first, slow down. Think carefully about the past year — what worked, what didn’t, what could’ve used a little improvement — and then start carving your path to growth one step at a time. Continue reading

Compass acquiring third title company in less than a month

The fast-growing brokerage will pick up CommonGround Abstract, which serves Pennsylvania and New Jersey. The deal highlights Compass’ aggressive acquisition strategy. Continue reading

Stick to the script: How to persuade like a top producer

Despite their effectiveness in strengthening client relationships, very few agents use scripts correctly. So, what makes for a strong script? Here are a few ways to create and execute ones that work best for you and your business. Continue reading

Pulse: What’s your top marketing tip for luxury listings?

How can luxury agents differentiate themselves through marketing? That’s what we’re hoping you’ll help us answer this week. What do you think is the No. 1, most effective and tried-and-true tip when it comes to marketing luxury listings? Continue reading

Lockup period is over for Compass. Will investors stick around?

The largest investors in Compass, namely SoftBank, can now sell their shares thanks to the end of a 180-day lockup period. Here’s what their actions could mean for the brokerage’s future. Continue reading

5 ways to bring a stale listing back to life — without a price reduction

Listing not getting enough traction? Well, the good news is that there’s a buyer out there for every home. Sometimes, all you need to do is freshen up the photography, copy and marketing. Here are a few tips to consider. Continue reading