Altman Brothers Team signs new contract with Douglas Elliman

The team closed the priciest sale in Orange County last year with a $55 million property in Crystal Cove and was named the No. 1 large team nationwide in the 2023 Ellie Awards. Terms of the contract were not disclosed. Continue reading

Is a book on your bucket list? Here’s how to write it

If writing a book seems like an impossible task, just know that it’s not. In the final part of this series, we look at how to write, what to write about, and who can help you make it more manageable. Continue reading

QUIZ: Determine which of these is your brand archetype

There are 12 brand archetypes based on common themes, personality traits and marketing niches. Not sure what your “type” could be? Take our quiz to find out. Continue reading

Redfin issues sustainability report in wake of ‘digital redlining’ lawsuit

In its inaugural sustainability report on Wednesday, Redfin shared its efforts to improve housing access, equity and sustainability alongside corporate diversity and inclusion. Continue reading

Lean times require you to lean in. Here’s how

Lean into focused activities, lean into lead generation, lean into holding two appointments a week, lean into purposeful conversations and, of course, lean into the 200 percent life. Continue reading

7 ways to motivate your agents during a slow market

As agents adjust to changing realities, brokers and team leaders should make it clear that opportunities for growth don’t go away just because the market is in a transition. Continue reading

Put yourself out there! How to develop a media relations strategy

Growing your content marketing plan means adding leverage by reaching out to the media. Part four of this five-part series shares what to write and how to craft a media outreach strategy. Continue reading

Fathom Realty still adding agents after raising transaction fees

In reporting a $9.9 million fourth-quarter loss, Fathom executives said they see a path to profitability without saying exactly when that might happen. Continue reading