The secret to making your clients love you: Save them money

Saving clients and prospects money is the best marketing you’ll ever do, trainer Bernice Ross writes. You’re building trust and creating an unbeatable personal connection. Here’s how to do it. Continue reading

Despite market shift toward buyers, they’re still backing away

Spring typically brings new energy to this housing market, but this year, the momentum is stalling. A flood of sellers has hit the market, but buyers are remaining on the sidelines, new data from Redfin shows. Continue reading

Zeckendorfs accused of ‘brazen fraud’ in $80M penthouse sale

According to the complaint, developers and brothers Arthur and William Lie Zeckendorf of Zeckendorf Development, LLC allegedly rushed to close the deal before news broke about a planned 37-story skyscraper next door that would erase the penthouse’s pre… Continue reading

Real estate agents carry hope for client pipelines into January: Intel

Current pipelines reported in the Intel survey remain higher than they were a few months ago, perhaps signaling that some clients are entertaining a return to the market despite headwinds from the Fed. Continue reading

How to use down payment assistance to close more deals

Looking for a way to differentiate the service you provide to buyers? Luke Babich writes that a top-down knowledge of down payment assistance programs in your area can help you stand out from the crowd of other agents. Continue reading

Zillow’s Daimler: Clear Cooperation a win for agents and consumers

Zillow President Susan Daimler spoke to Inman about supporting Clear Cooperation and what an industry without the rule could look like for real estate agents, consumers and portals. Continue reading

What homebuyers can expect now: Mandatory consults, exclusive reps

As real estate’s new reality takes shape, buyer agents are exploring new ways to streamline processes and communicate effectively with clients, The Medford Team CEO Carl Medford writes. Continue reading

Big life moments aren’t only factor driving homebuyers in 2024: Poll

Active homebuyers are motivated by numerous factors — including a desire to find a larger or nicer home in this high-rate environment — according to the latest Inman-Dig Insights consumer survey. Continue reading

Typical monthly mortgage plunges from all-time high recorded in April

The latest adjustment marks the lowest a typical payment has been in six months — and, with a mere 1 percent month-over-month increase, the smallest uptick in five years, according to a Redfin analysis. Continue reading

Homebuyers see NAR settlement as a big win — until they learn more

Even if the settlement brings down commissions overall, buyers grow warier the more they learn about what the policy means for them, according to the latest Inman-Dig Insights consumer poll. Continue reading