Keller Williams wants to be Redfin

Keller Williams has famously declared itself a “technology company” and is investing heavily in software, but it turns out the firm has an even more specific goal in mind: It wants to be Redfin. Continue reading

Compass doesn’t care if it builds or buys its technology: Reffkin

A month and a half after Compass surprised the real estate industry by snatching up CRM maker Contractually, Robert Reffkin said he doesn’t care if his company builds or buys its technology. Continue reading

Raising the real estate bar, the Zillow and Compass way

A few years ago, a real estate veteran allegedly wore a hat with the number “40” emblazoned on the crown, which was his purported ranking on the Stefan Swanepoel 200 Power List. Continue reading

SoftBank eyeing additional $15B for its Vision Fund: Report

Softbank’s Vision Fund, the venture capital arm of Japanese conglomerate SoftBank, is seeking to raise an additional $15 billion to invest in tech startups. Continue reading

‘Full House’ creator puts real-life Tanner home back on the market

Three years after buying the iconic “Full House” home for $4 million, show creator Jeff Franklin is putting it back on the market for an unspecified sum. Continue reading

Realogy, KW top Swanepoel Mega 1000 rankings

Realogy and Keller Williams are the creams of the real estate crop once again, according to the second annual Swanepoel Mega 1000 list of the country’s top 1,000 brokerages along with top 20 franchisors and holding companies. Continue reading

Facebook’s ad targeting was more exclusionary than most realized

Advertisers were offered thousands of attributes to choose from to exclude based on user data collected by Facebook, including words like “foreigner.” Continue reading