Tag Archives: digital marketing

Dear Marketing Mastermind: How do I make my open house more effective?

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In this monthly advice column, the Marketing Mastermind answers three burning questions. This month’s topic: all things open house. Continue reading →

Avoiding trouble: 8 digital marketing rules for agents

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There is increasing buzz around lawsuits against social media platforms, real estate agents and brokers over “scammy” and “spammy” lead generation activities. Some of these problems come from real estate professionals who don’t fully understand digital… Continue reading →

Need help with your digital marketing design? Try Placeit

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Online digital design tool gives agents everything they need to make sharp graphics and presentations for $29 a month. Continue reading →

What wins the broker tech battle – exclusive interview

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There has been a tectonic movement (not to mention massive investment) in and around real estate technology lately. And that’s been especially true at Inside Real Estate. Continue reading →

Reinvent your brokerage’s brand

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As a broker or marketer, you’ve invested hundreds of hours and countless dollars carefully designing your brand’s story. You have a plan for every brand channel that allows you to communicate directly with consumers—from TV spots to your website. Continue reading →

The digital tools two top producers trust

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As real estate professionals in the ultra-competitive Austin, Texas market, we know a strong online presence is critical today. But no matter how ubiquitous digital solutions become, we can never forget that this is a relationship-based industry. Continue reading →

3 tips for thriving in a changing market

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Over the last few years, agents have enjoyed a period of soaring home prices, lower interest rates, and a historic housing shortage, creating the ideal market for home sellers, and business for the listing agents at your firm. Continue reading →

In 2019, think like a platform, not a brokerage

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The real estate industry is at a pivotal moment. Change is not only coming; it’s already here. It’s disrupting the industry, and traditional brokerages are the ones most affected. Continue reading →

7 tools your digital marketing plan must have in 2019

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If you are a real estate agent or Realtor who has not tapped the potential of digital marketing, you’re missing out on a world of opportunities. Here are seven digital marketing tips that’ll have you reeling in the leads in no time. Continue reading →