American attitudes around home affordability will determine whether Congress treats housing as a priority or as another talking point to be dropped between election cycles. Continue reading
If your buyer clients keep stalling, ghosting or drifting, don’t reach for better scripts, lead-gen expert Josh Ries writes. Reach for a better process. Continue reading
Leadership is not something you do once you get the title, Lori Muller writes. It’s something you do every single day in every environment you’re in. Continue reading
A coalition of groups has warned that the Trump administration’s goals for the mortgage giants will leave up to 177,000 lower income homebuyers looking elsewhere for a loan. Continue reading
Help your buyer clients achieve their goals before the year ends, trainer Bernice Ross writes, and start 2026 strong with a commission check in your pocket. Continue reading
START Real Estate has just 70 agents, but founders Randy and Terri Bell have built a business model with a 70 percent mortgage attach rate that Fathom wants to take nationwide. Continue reading
Stuart Siegel, President and CEO of Engel & Völkers Americas, writes that while the American dream of homeownership is not dead, it is changing. Continue reading
As a buyer’s agent, coach Verl Workman writes, you need to be a strategist, specialist and options dealer for your clients so that they can overcome today’s market challenges. Continue reading
New construction starter homes have become a thing of the past as costs continue to rise, according to a report from Cotality. More buyers are flocking to a new kind of starter home, which is older and smaller. Continue reading
Purchase loan requests are up 3 percent from a week ago and 22 percent from last year even as mortgage rates climb to highest level in four weeks, Mortgage Bankers Association survey shows. Continue reading