After years of turbulence, lawsuits and shakeups, NAR is making a bold marketing reset. CMO and CCO, Bennett Richardson, talks strategy for new “More Than Opening Doors” campaign. Continue reading
If real estate and housing are your passion and your career, Rachael Hite writes, you should be among the foremost advocates to help all Americans find their way home. Continue reading
Don’t leave buyers high and dry amid higher interest rates, coach Verl Workman writes. Develop financial and negotiation strategies to tap into the market, and help clients win. Continue reading
Rick Guerrero talks with AI strategist Carrie Soave, who shares a step-by-step social media plan that allows you to batch content and roll it out on your schedule. Continue reading
While 70 percent of Realtors compete for the same residential listings, you could be the only agent in your market who truly understands the emotional complexities of the niche you serve, America Foy writes. Continue reading
Easing interest rates, down payment assistance and builder incentives are helping first-time homebuyers compete, according to the latest from the National Association of Realtors. Continue reading
Go past the mega-mergers and lawsuits, and dig deep into the stats and trends that will inform your real estate business in 2026. Continue reading
Many agents are scrambling to finish 2025 strong, but this simple educational campaign takes little time to prepare and yields year-long referrals, writes broker America Foy. Continue reading
Popular with first-time homebuyers, FHA loans have higher delinquency rates, and borrowers are more likely to end up underwater or in foreclosure when home prices fall. Continue reading
Popular with first-time homebuyers, FHA loans have higher delinquency rates, and borrowers are more likely to end up underwater or in foreclosure when home prices fall. Continue reading