The next class of luxury homesellers is younger than you might think

In 2020, nearly half of homesellers were classified as baby boomers or the silent generation, but through the next year, a whopping 80 percent of luxury sellers will be millennials and Gen Xers. Continue reading

Survey finds similarities between homebuyers of different ages

Coldwell Banker has found that millennials, gen Xers and baby boomers are remarkably similar when it comes to homebuying preferences. Continue reading

Millennials are influencing their parents’ homebuying decisions

Millennials are a driving force in the housing market, whether buying homes themselves or influencing their parents’ decisions, according to a NAR survey. Continue reading

Study: 90% of consumers used an agent in 2018

That’s the highest rate of consumers using an agent since the report’s inception in 2001 (when 81 percent of consumers used an agent) and a 5 percentage point increase from the last REAL Trends consumer study in 2014 (85 percent). Continue reading