Tag Archives: instagram

Lead-generation game changer: How 60-second Instagram videos have transformed my business

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What’s the best way to look for new lead-generation strategies? Discovering what others are doing that’s working well. In this recurring column on Inman, agents and brokers share what they’re doing to change up their lead-gen strategies. Find out how M… Continue reading →

The app that gives agents an edge with today’s fresh listings

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Every month, the top five real estate websites receive over 320 million visitors, but half of those visitors are not looking to buy or sell a home. All of the sites feature the same basic listing photos and information and the same impersonal way to co… Continue reading →

Bored with your Facebook feed? Try these 15 fresh ideas

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If you’re like most agents, you probably see a lot of the same content in your feed from other agents. Some days you can tell that everyone has seen the same content. How do you break out of the norm and engage your audience? Try these refreshing ideas. Continue reading →

Facebook toys with hiding ‘likes’ and views on posts

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What happens when one sign of engagement, such as a “like” on Facebook, is hidden? That’s the reality some Facebook users are facing as the platform tests hiding the number of likes and views a post gets. Continue reading →

How to use social media to deepen your niche

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If you’re new to social media marketing, or if you haven’t had much success with it, social media expert Karen Albert has a few simple tips for you. It all starts with finding the clients you like to serve the most. Continue reading →

How to use social media to deepen your niche

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If you’re new to social media marketing, or if you haven’t had much success with it, social media expert Karen Albert has a few simple tips for you. It all starts with finding the clients you like to serve the most. Continue reading →

Talkin’ ’bout my generation: How to market to your client’s stage in life

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Marketing to everyone, from mid-20s, first-time homebuyers to elderly homeowners moving into retirement can be challenging because each group has varying values, needs and communication styles. Truly understanding each can make your marketing much more… Continue reading →

WATCH: How to generate solid leads on Instagram

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Jason Cassity, a Realtor with Compass, shared a handful of tactics at Inman Connect Las Vegas that will help you leverage Instagram to grow your business. Continue reading →

WATCH: How to squeeze the most out of the video you shoot

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Kyle Whissel, team leader of Whistle Realty Group, says one minute of video is worth 1.8 million words. At Inman Connect Las Vegas, he shared his top tips for making the most out of video content. Continue reading →