Ready to raise your price point? Here’s your luxury agent playbook

Whether you’re just starting out in real estate or trying to grow your business in a new direction, broker Joseph Santini shares tips for breaking into the luxury niche. Continue reading

Realtor income edges up 4% despite market softening: NAR

The National Association of Realtors released its 2024 Member Profile on Wednesday, which revealed that its typical member earned a median gross income of $58,100 — up from $55,800 in 2023. Continue reading

3 social media lead gen lessons from the Trump vs. Powell drama

Capture attention and build relationships by helping your clients navigate the implications of headline-grabbing topics, Josh Ries writes. Continue reading

Mortgage trigger leads will be less crazy, but they ain’t going away

Loopholes in new law mean credit bureaus will still be able to sell applicants’ information to their current lender, servicer or bank — a boon for lenders who also service their own loans. Continue reading

Opendoor grows revenue and trims losses in 2nd quarter rally

Opendoor managed to increase its revenue and cut its losses in a reassuring sign for investors just a few months after the iBuyer was at risk of being delisted from the stock market. However, the company also said it expects lower acquisition and resa… Continue reading

If you were selling a home, would you hire you as the listing agent?

Thinking about selling a property of your own? Bernice Ross shares six reasons why you may not be the best choice to guide your own transaction. Continue reading

What brokers can do about leaking profits and losing loyalty

The real estate industry has a math problem with rising customer acquisition costs and declining client loyalty. Broker-owner Amy Stockberger looks at ways to reverse the trend. Continue reading

8 things agents can do in August to boost productivity, commissions

August isn’t downtime — it’s decision time, coach Darryl Davis writes. Decide what you’ll do now to set yourself up for success in the months ahead. Continue reading

Want to win fall? It starts with a smart summer strategy

The seven-figure business-building agents are quietly laying the groundwork for Q4 during the summer, Coldwell Banker Warburg’s Kevelyn Guzman writes. Continue reading