Inman Review: Industry-rooted Usherpa takes care of your marketing burden

While its value proposition isn’t anything totally new, there are some cool add-ons here that should entice agents needing to fire up their marketing to take a second look. Continue reading

ShowingTime debuts Offer Manager, a simple solution to manage offers

It’s a challenging time for listing agents. Nearly every property on the market right now is under a barrage of offers, forcing listing agents to juggle emails, calls, texts, and notifications, sorting them all out to deliver to their sellers. And buye… Continue reading

Inman Review: Need more horsepower in your online presence? Try Agent Engine

From online profiles to super-sharp listing pages, Agent Engine is dedicated to refined visuals and empowering the digital age of real estate.
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Inman Review: Birdeye is a smart take on experience marketing for agents

Birdeye’s experience marketing solution uses testimonials, reviews and all the online profiles of your company as an evergreen form of brand awareness and lead capture. Continue reading

Inman Review: Can Roof take your lead capture to new heights?

Roof is chat automation tool that plugs into brokerage websites to capture and nurture leads with traffic metrics and sharp persona-building. Continue reading

Inman Review: VoxDirect makes text marketing simple

A “MailChimp” for text marketing, VoxDirect is a mobile app for both major operating systems, helping agents schedule and leverage text messaging for lead capture and nurture. Continue reading

Email marketer ActivePipe rolls out brokerage-wide nurture campaigns

Helping power the new nurture service is technology ActivePipe acquired in its purchase of HomePrezzo in 2020. Continue reading

Get after it! 7 text messaging tips to better engage leads and clients

No other communication channel is as used today as text messaging, at least in terms of volume. Texting is also highly personalized because your brand is getting all of the recipient’s attention. Here’s how to make your efforts count. Continue reading

Tech Review: Smart Alto puts people first in its innovative lead qualification solution

A alumnus of the Y Combinator startup program, Smart Alto leverages clever talk-tech, sales scripts and human ISAs to qualify leads and set appointments. Continue reading

Refreshed and nurture-savvy, Market Leader’s CRM deserves your attention

After bouncing around Trulia and then Zillow, Market Leader — a CRM and marketing software — has been reborn under Constellation Real Estate Group, and we’re better for it. Continue reading