Use seller leasebacks to give your clients more options

Providing creative solutions to buyers and sellers, such as leasebacks, is a tangible way to add value and create opportunities, according to team leader Julie Busby. Sellers on the fence about selling are much more willing to try if they understand al… Continue reading

How to help homesellers understand fair housing

Most homeowners want to do the right thing, but they don’t always understand how they can unintentionally discriminate against a qualified buyer. According to broker Teresa Boardman, transparency and communication are the keys to ensuring optimal outco… Continue reading

Your listing presentation makes me look bad. Stop shading your competition

The best thing we can do for our businesses and for each other is to be honest about the services we provide, how we work and even how the industry itself works. We need to promote our services without suggesting that the competition is greedy, incompe… Continue reading

As Tesla sets its sights on Austin, listing agents near plant shift gears

With news of Tesla bringing its headquarters to Austin and a factory nearing its opening, agents are advising sellers nearby to think big. Continue reading

Realogy calls for NAR rule change on listing broker attribution

The real estate brokerage giant says “many listing search websites misdirect consumers by obfuscating display of a property’s listing firm.” Continue reading

Largest MLS in nation signs off on slew of big changes to listings

California Regional MLS, which boasts more than 108,000 subscribers, has instituted changes on how listing agents and brokers appear on online listing pages. Continue reading

Ready to add a listing agent to your team? 6 traits to look for

Listings are often the lifeblood of a real estate team. Whoever controls the listings controls the market (particularly in this market), right? So, it’s imperative to hire a listing agent who is better than you and who understands how to manage clients… Continue reading

How to ensure your listing finds love online

If you’re listing homes, now is the time to take a cue from dating apps — you’ve only got about 7 seconds to reel in a prospect, so you better put your best foot forward. Here’s how to maximize your listing’s potential and capture more online views…. Continue reading

Top 10 newbie agent behaviors that frustrate listing agents

It’s a marriage made somewhere other than heaven: seasoned listing agents coupled with brand new buyer’s agents. Here is a list of rookie behaviors that cause experienced listing agents’ toenails to curl. Continue reading

Putting in an offer? 4 ways to sway listing agents and sellers

It’s not just about submitting the highest offer. In today’s crazy market, you need to stand out to both listing agents and sellers. Here are a few ways to sway them in your buyer’s favor. Continue reading