Tag Archives: listing marketing

Adfenix rebrands as Realforce to meet agent marketing needs

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A real estate branding and advertising company based in Sweden has rebranded from Adfenix to Realforce to match growing service offerings. Continue reading →

Zillow expands ShowingTime+ media tools into 6 new markets

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Zillow’s Listing Media Services product is now available in Houston, Jacksonville, San Diego, Phoenix, Chicago and San Francisco, the search portal announced Wednesday. Continue reading →

Real has the moxy to make agents go viral, now it needs adoption: Tech Review

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While gathering leads is certainly the goal, the best ones will come to those agents who leverage Real’s connectivity to each other, and who remain active in curating relevant market content. Continue reading →

Matterport Digital Pro offers listing agents all-in-one marketing package

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Matterport Digital Pro includes 3D tour, 25 or more high-end still photos, a static 2D floor plan and a 10-15 second preview reel. Continue reading →

RESAAS is latest proptech to integrate ChatGPT

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RESAAS said it’s going to put the software to work on property descriptions to help users at the Premium and Ultimate account levels get over creative hurdles and more efficiently tackle general marketing tasks. Continue reading →

Listing inventory drying up? 7 FAQs for hosting a budget-friendly homeseller seminar

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Hosting a budget-friendly real estate seminar doesn’t have to be overwhelming or expensive — all it takes is a bit of creativity and planning ahead of time so you can make sure everything runs smoothly on the day of the event itself. Continue reading →

Writer’s block? Break it, with computer-vision backed ListAssist: Tech Review

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ListAssist is an ideal solution for real estate marketing teams tasked with cranking out original copy day after day, the creatively drained agent and the tech-savvy team that wants to further automate business tasks they find tedious. Continue reading →

Property Tour AI bets on virtual agents as tour guides: Tech Review

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Property Tour AI is a marketing tool that uses computer-generated “agents” as property presenters. The on-screen avatar hosts the video tour, reciting a script of highlights and features. Continue reading →

Zillow acquires VRX Media in big bid to bolster ShowingTime+

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Zillow said VRX’s aerial drone photography, virtual staging, 3D tours and high-definition photography will enhance ShowingTime+, its home showing scheduling platform. Continue reading →

These tech tools will upgrade your open house, from check-in to closing

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When you peel back the industry stigma of open houses, you’ll find the only people who really complain about them are those who should be championing them — real estate agents. Continue reading →