WATCH: How to make the most of your advertising platform

Listen in to learn top strategies for advertising online and how to make the most of the platforms available to you from Nextdoor’s Lauren Nemeth, Zillow’s Curt Beardsley and Google’s Brian Dick onstage at Inman Connect New York. Continue reading

Homesnap has created the Instagram Stories of real estate

Homesnap has launched a new feature that lets agents create short, Instagram-esque posts about their listings, which can be then shared on social media. Continue reading

WATCH: What should be in your marketing toolbox?

What are people really using when it comes to marketing essentials like photo sourcing, editing, Instagram tools and apps? What do these things cost, and what are the advantages? Continue reading

How to make your buyers a hit with sellers

These days, sellers can find just about anything they want about buyers online, depending on how deep into that rabbit hole they want to go. It’s our job as agents to prepare our buyer clients for that situation. Here are tips that’ll help your buyers … Continue reading

The Real Word: What happens to agents using Contactually?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they’ll take a look at the Compass acquisition of popular real estate customer relationship management platform Contactually. Continue reading

5 unique marketing features that luxury brands nail

Luxury real estate brands excel in sophisticated branding, marketing and copy writing. Here are five ideas that real estate businesses looking to scale in 2019 can learn from luxe brands. Continue reading

WATCH: The anatomy of a solid marketing plan

As an agent, marketing is almost always playing on a loop in the back of your mind, which makes sense as bringing in business directly feeds your bottom line. In this video, Molly McKinley and Valerie Garcia outline how to create a successful marketing… Continue reading

Want to be a local expert? Try LiveBy’s unique brand of marketing

The local web content provider thrived behind the scenes with brokerage and software partnerships, but now it’s emerging to serve the greater agent market and helping real estate agents become the local voice by offering data-driven content marketing m… Continue reading