Secrets of mega-producer success: Next-leveling your community service

In part two of this two-part series, Bernice Ross interviews mega-producers who focus on giving back to their communities in a big way. Continue reading

Reach out and touch base with a 2023 email marketing plan

Cold. Warm. Dormant. Hot. Whatever state your 2023 leads are in, rest assured that sending them relevant, segmented email should be on the top of your resolution list come January 1. Continue reading

No, you don’t need to freak out over Facebook’s new listings rule

Is it over for real estate agents to post their listings on Facebook? Here’s what’s going on and why Katie Lance says there’s no need to worry. Continue reading

Agents baffled by confusing new Facebook property listing policy

Facebook parent company Meta announced on Dec. 29 that users will no longer be able to share listings on Facebook Marketplace with their business profile, a change that drew agent ire. Continue reading

Secrets of mega-producer success: Giving back to the community

In this two-part series, Bernice Ross interviews mega-producers whose generosity forms the foundation of their success. Continue reading

6 real estate agent tips for partnering with new-home builders

To work with builders, your skill level has to be at your next level. From communication to presentation to organization to marketing — it’s time to raise the stakes to develop these relationships. Continue reading

9 lead generation strategies that work every time

According to Jimmy Burgess, lead gen is not about reinventing the wheel. Act consistently on these tried-and-true strategies and your lead-generation efforts will start out strong in 2023. Continue reading

Is cold calling dead?

While the old-school version of this lead-gen method may indeed be over, there’s a contemporary version that’s alive and well, and getting results. Continue reading

Moving on up? The realities for market-changing agents

In this month’s situation: Veteran agents may find that leaving their current market for greener pastures doesn’t always work, since their current success may have more to do with their network than their business acumen. Continue reading

Boost your productivity in 2023 with these 8 daily rituals

From goal setting to planning to lead generation, marketing, client service and accountability, the checklists of things to do are endless. Here are eight daily rituals to keep you on track. Continue reading