Stop chasing social media trends: 7 marketing mistakes agents make

Has your marketing fallen flat? CSO Luke Babich of Clever Real Estate says your content may be the problem. Here are seven common mistakes agents make. Continue reading

How to turn your Facebook friends into Instagram followers

Many agents are making mistakes when it comes to building their presence on Instagram. Marketing coach Michelle Berman Mikel shares her essential tips for making your friends your followers. Continue reading

Get back on track! A 30-day plan to detox from overspending

Being a small business owner in a down economy can feel like a heavy burden, but take heart! Rachael Hite offers smart budget tactics and collaborative ideas to help you weather the storm. Continue reading

7 things elite real estate agents do that you probably don’t

If you want to be the best of the best, model yourself after the pattern they’ve laid down for you to follow. Jimmy Burgess offers seven top producer tried-and-true tips for achieving the career of your dreams. Continue reading

No offers on your latest? 8 ways to kick start a stale listing

Wondering what to do about that “stale bread” listing? Coach Darryl Davis shares strategies to help you get it noticed for all of the right reasons. Continue reading

WATCH: New strategies to leverage local brand presence to your advantage

At ICLV, moderator Wendy Forsythe interviewed broker-owners Nancy Almodovar, NAN & Co. Properties and Ian Hoover of Deacon & Hoover Real Estate about how they leverage their brands locally while maintaining strong engagement from their client… Continue reading

WATCH: Understanding why people like what they like with Derek Thompson at ICLV

Find out why people like what they like, and how to use that knowledge to sell more real estate with Derek Thompson, writer for The Atlantic, at ICLV. Continue reading

Save your coin! 15 thrifty listing lead generation tips for agents

There are a lot of ways to generate listings in any market for little investment (other than time). This list from author and coach Darryl Davis should make the thriftiest, most-budget conscious of you happy — whether you are brand new in this business… Continue reading

Flop or flourish? 7 momentum-gaining skills to fight the downturn

No matter what kind of market environment you’re experiencing, there are opportunities for growth and decline. According to Jimmy Burgess, it’s the skills you build that will determine what happens to your business during the current market. Continue reading

Keller Williams launches ‘Where Entrepreneurs Thrive’ tagline

On the last day of its annual training conference, Keller Williams launched the new tagline to celebrate the efforts of its agents and tout the strength of its tech, training and coaching suite. Continue reading