Tag Archives: marketing

Want to know a property’s true value? Think digital

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Technology-driven floor plans are a tool for helping depict the true value of a home and ultimately driving more well-informed financial decisions for buyers and sellers alike. Continue reading →

5 things to know before choosing a geographic farm

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When it comes to geographic farming, says Jimmy Burgess, this is the time to be real with yourself. The main reason farming efforts fail is a lack of consistency and commitment to executing on the marketing strategies needed for success. Continue reading →

Fannie Mae’s latest forecast is a shocker: The Real Word

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This week, Byron Lazine and Nicole White discuss Fannie Mae’s new prediction for existing-home sales, summer marketing and the Marketeer. Continue reading →

Uncertainty in real estate is inevitable. Use these tips to keep pushing ahead

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Drown out the noise, and remain focused on service and networking, advises Christine Carr. If you do, periods of uncertainty can become less of a roadblock and more of an opportunity. Continue reading →

Shut the front door! This 1 design choice can net sellers $6,500 more

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Homebuyers love bold neutrals on front doors, while they eschew unorthodox shades like pink and cement grey, according to survey results released Thursday by Zillow. Continue reading →

Marketing can be tough in a shift. These experts show how to nail it

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Industry experts said at Inman Connect Now that real estate agents need to focus on the basics, education and their communities, as market winds change direction. Continue reading →

Will mortgage rates doom the housing market? The Real Word

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This week, Byron Lazine and Nicole White discuss rising interest rates, reluctant luxury homebuyers and an Inman Marketeer. Continue reading →

7 types of videos every real estate agent should master

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Sharing your personality via video will help you connect with clients and build your business in a tangible way, writes marketing expert Laura Stace. That can translate into a long and healthy career path. Continue reading →

7 things that must decrease for your business to increase

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For your business to increase, start by identifying the areas you need to decrease, making room for the new growth that is to come, writes Jimmy Burgess. Take action today and the business of your dreams will follow. Continue reading →

7 things that must decrease for your business to increase

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For your business to increase, start by identifying the areas you need to decrease, making room for the new growth that is to come, writes Jimmy Burgess. Take action today and the business of your dreams will follow. Continue reading →