Tag Archives: Open House

How to nail the price reduction conversation with homesellers

By | | Uncategorized
Comments Off on How to nail the price reduction conversation with homesellers

Coach Verl Workman outlines how to fix what real estate agents say when the home isn’t selling and what the homeowner hears when the agent speaks. Continue reading →

5 strategies to build your first social media pipeline

By | | Uncategorized
Comments Off on 5 strategies to build your first social media pipeline

Social media done right can help new agents start conversations, build credibility and turn online visibility into real clients, branding expert Alyssa Stalker writes. Continue reading →

Stage yourself to sell: Your personal brand toolkit

By | | Uncategorized
Comments Off on Stage yourself to sell: Your personal brand toolkit

A beautifully staged home sells faster. Stage yourself with a compelling personal brand, Stacey Ross Cohen writes, and you’ll find an enthusiastic audience of buyers and sellers who need you. Continue reading →

Stale listing? Here’s how to reset, refresh, relaunch: The Download

By | | Uncategorized
Comments Off on Stale listing? Here’s how to reset, refresh, relaunch: The Download

It’s one of our readers’ favorite topics right now, so we’re rounding up great contributor insights from agents and brokers with boots on the ground to help you help your sellers. Continue reading →

Real estate’s secret weapon is radical personalization: Umansky

By | | Uncategorized
Comments Off on Real estate’s secret weapon is radical personalization: Umansky

Radical personalization is the real differentiator that turns a transaction into a story and a client into an advocate, The Agency’s Mauricio Umansky writes. Continue reading →

Revive stale client relationships with these 34 outreach ideas

By | | Uncategorized
Comments Off on Revive stale client relationships with these 34 outreach ideas

Let these 34 ideas kick-start your outreach strategy — and help turn cold contacts into warm connections again. Continue reading →

13 tips for turning your summer open house into a marketing event

By | | Uncategorized
Comments Off on 13 tips for turning your summer open house into a marketing event

A great open house is more than a walkthrough; it’s a full-blown marketing event. Coach Darryl Davis shares ways to make the most of the opportunity. Continue reading →

7 steps to reset and rebuild when your team loses a rainmaker

By | | Uncategorized
Comments Off on 7 steps to reset and rebuild when your team loses a rainmaker

If you’ve designed a business that relies on just one person (even if it’s you), luxury expert Chris Pollinger writes, you need to know what to do if that person is no longer producing at the same level. Continue reading →

6 creative strategies to refresh your marketing now 

By | | Uncategorized
Comments Off on 6 creative strategies to refresh your marketing now 

Refreshing your marketing doesn’t require a total overhaul, Bernice Ross writes, only a few smart, creative shifts that will keep you top of mind with clients and prospects. Continue reading →

Working with the Michael Jordan of real estate: Bess Freedman

By | | Uncategorized
Comments Off on Working with the Michael Jordan of real estate: Bess Freedman

As Hall Willkie steps into a consultant role at Brown Harris Stevens, CEO Bess Freedman reflects on the impact of her mentor. Continue reading →