How to turn a lead magnet into a reliable pipeline: Part 1

An effective real estate lead magnet lets you show competence, build trust and earn the next step without chasing, Josh Ries writes. Continue reading

Is speed to lead dead?

The best real estate lead isn’t always the hottest or most time-sensitive one. Chris Drayer shares how to reach out and lead nurture in a way that’s best for both you and your potential client. Continue reading