No need to pay for leads with these grow-your-business strategies

Heidi Harris with the Home Sweet Heidi Team shares the five core strategies she uses to consistently grow her business with Real’s Jimmy Burgess. Continue reading

Mark McLaughlin: Client trust is all that matters — all else is ‘noise’

Compass’ chief real estate strategist is speaking this week at the brokerage’s annual RETREAT on “The Future of the Industry and Client Representation.” In a recent conversation with Inman, he shared insights and predictions. Continue reading

HomeLight raises real estate agent referral fee to 33%

The real estate tech firm says it will use the increase on new marketing channels and product changes while a critic says high referral fees lead agents to inflate commissions and skimp on service. Continue reading

Ideal Agent forges partnership extending into mortgage, title

Partnering with Incenter allows Ideal Agent customers a more streamlined process for finding and leveraging professional service providers when buying and selling a home. Continue reading

11 ways to avoid referral roulette

Agent referrals can be incredibly helpful for both those on the giving and the receiving ends, but they need to be handled with care. Here are 11 ways to avoid a referral gone wrong. Continue reading