Redfin is right: Why crime data doesn’t equate to ‘safety’

Redfin proclaiming that no real estate site should show neighborhood crime data is a pretty bold call to action. Here’s why I agree with it — and why you should strongly consider not displaying those statistics on your websites. Continue reading

2022 game plan: 20+ buyer and seller facts to inform your business

What’s critical to buyers and sellers now, and what’s changed over the past year? If you’re in the throes of strategizing for next year, here are a few key demographics, trends and takeaways — plucked from NAR’s 2021 buyer and seller research — broken … Continue reading

Choosing a Google-centric smart home: Pros and cons

Smart home expert Colton Pratt breaks down Google-anchored hubs. Here’s how Google fares when pitted against Amazon, in case one of your tech-savvy clients asks your opinion. Continue reading

‘Burn the deadwood’ and other lessons to take into 2022

Want to see growth in the new year? From welcoming alternate perspectives to setting and raising your baseline, here are four nuggets of wisdom to embrace in 2022, taken from history, nature and sports. Continue reading

Let it go: 22 bad habits agents need to ditch before 2022

Forget New Year’s resolutions! As another heavy year races to a close, instead of piling more on your to-do list, we’re going to lighten your load. Here are 22 things to let go of before 2022.  Continue reading

6 steps to developing a foolproof accountability playbook

An accountability playbook can center around your work, health, mindset, relationships or any other component of your life that you’d like to improve. But for it to work, these six components must be present in your accountability partnerships. Continue reading

The real estate agent’s guide to Instagram in 2022

If Instagram is a bit overwhelming for you or you simply want to up your game in the new year, here is Jimmy Burgess’ step-by-step Instagram playbook for agents. Understanding the platform and the different types of content makes a huge difference in y… Continue reading

Inman Top 5: The biggest stories of the week Dec. 3-10, 2021

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories of the week, according to Inman website visitors. Continue reading

12 side gigs to help support your real estate career

When you’re first starting out, you may need some additional revenue streams to keep you afloat between commissions. Here are 12 side gigs you can incorporate into your business. Continue reading

7 strategies for marketing a notorious real estate property

Whether it has been the scene of a crime, a cult or a haunting, you can help buyers and sellers navigate the aftermath of a troubled property. Here’s how. Continue reading