How to make clients love writing reviews (so you can win)

By keeping your testimonial review system fast, easy to access and uncomplicated, you can give clients ample opportunities and motivation to participate in sharing their experiences. Continue reading

Is Homes.com selling your own leads back to you?

This week, Byron Lazine and Nicole White discuss Homes.com’s alleged use of agent names to snag leads, trouble in the commercial real estate industry and the debate around mortgages and affordability. Continue reading

What are the different types of real estate agents?

All real estate agents are not created equal. There are different types of agents just as there are different types of transactions and many different areas of specialization. Continue reading

How did we get here? How to talk about the economy with clients

How did we get here, and what should we be focusing on as agents? These are the questions Jimmy Burgess posed to Keeping Current Matters’ George Ratiu, chief economist, and David Childers, president. Continue reading

A 6- to 24-month nurture-to-conversion plan for your leads

The work doesn’t end once you have a lead. Here’s how to turn that possibility into profitability with a month-by-month conversion plan. Continue reading

5 mythunderstandings about real estate recruiting in 2023

Agents are more open to conversations when the market gets tough because they are looking for solutions that will help them get out of pain and help them thrive for months and years to come. Continue reading

Mauricio Umansky’s 7 steps for cultivating a high-performing team

Make sure you aren’t rushing into growth simply for growth’s sake when building your team, Mauricio Umansky writes. Take your time planning the structure of your company and figuring out what your ideal hire looks like. Continue reading

Collaborate, communicate, calculate: 7 ways to keep buyers in the deal

The more a buyer is educated about the ins and outs of a transaction, the more comfortable they’ll be with bumps in the road. Luxury agent Cara Ameer offers insights designed to help you keep buyers on track. Continue reading

Love-hate relationship with social media? Here’s how I make it work

Although people have mixed feelings about social media, there’s no denying that it’s a valuable tool for marketing your business. Find out how agent Nikki Beauchamp puts it to work effectively. Continue reading