Agents are more open to conversations when the market gets tough because they are looking for solutions that will help them get out of pain and help them thrive for months and years to come. Continue reading
Make sure you aren’t rushing into growth simply for growth’s sake when building your team, Mauricio Umansky writes. Take your time planning the structure of your company and figuring out what your ideal hire looks like. Continue reading
The more a buyer is educated about the ins and outs of a transaction, the more comfortable they’ll be with bumps in the road. Luxury agent Cara Ameer offers insights designed to help you keep buyers on track. Continue reading
Although people have mixed feelings about social media, there’s no denying that it’s a valuable tool for marketing your business. Find out how agent Nikki Beauchamp puts it to work effectively. Continue reading
Windermere Chief Economist Matthew Gardner has pulled the latest data on foreclosure starts and looked at the quality of mortgages that have been given to buyers in order to give you a clear idea of how foreclosures will impact the overall housing mark… Continue reading
In this month’s agent-broker perspective, what should an agent do when her brokerage’s affiliated lender is less than preferable? Continue reading
The best way to grow your real estate income is to increase your number of property holdings. But what’s the best way to go about increasing your portfolio, and how do you know if you’re making the right choices? Continue reading
As you look back at your online and social media platforms, it’s time for you to do some bragging: Tell us about your best-performing piece of content. Continue reading
Brand consistency becomes brand recognition. Brand recognition converts into trust, and trust equals success. Continue reading
If you’re having trouble figuring out which scripts work best in various situations, take them for a test drive on ChatGPT, writes trainer and author Bernice Ross. See what it says, and ask it to explain why one script is more effective than the others… Continue reading