When brokerages are going through the software evaluation process, there is usually a bit of tunnel vision around price tag: How much does the program cost to license, and what’s the annual charge to renew? What’s often missing is an evaluation of the … Continue reading
When it comes time to update apps on your smartphone, you probably don’t think twice about it. Most updates aren’t flashy — they tend to be for minor, unnoticeable enhancements. The all-new Homesnap Pro, however, isn’t your average app update. Continue reading
There’s an undeniable appeal to walking into a home that is staged and styled to a high standard — especially when that home is on the market. For many buyers, the perfect home can be augmented by beautiful furnishings. And for sellers, having a fully … Continue reading
In a recent interview, Agent Image Co-founder and Managing Partner Jon Krabbe shared his insights on how agents today can build their digital presence. We also spoke about the critical value of a personal brand, and how best to communicate it online. Continue reading
Good recruiters and franchise owners know that recruiting real estate professionals is not a one-size-fits-all game. Agents choose their home offices based on a number of factors that mean the most to them. The trick is figuring out what the combinatio… Continue reading
As we head into a new decade, it’s important to acknowledge the massive real estate industry shifts that are taking place. Most notably, power is shifting from large brokerages to top producing agents and teams, and this is creating a great divide, wit… Continue reading
Luxury real estate buyers expect best-in-class technology in their homes. But do they expect it from the agents and firms they work with? The short answer is: yes. Agents are under pressure to maintain a nuanced understanding of their needs and prefere… Continue reading
Profitability. Brokers can’t seem to escape it, and considering the level of competition in the industry — maybe that’s for good reason. It’s also what Lone Wolf’s new addition to its broker suite, Insights, aims to conquer. So what is Insights and how… Continue reading
Stand in the foyer of any luxury hotel, and you’ll feel it: the assurance that while you may not be at home, you’ve certainly arrived. The best hotels are a place to rest and to indulge, to be surprised and delighted. Continue reading
When you own the results of your business you not only own the profits that you make, but you own the profits that you share with others through philanthropy. Learn how to harness your finances by working backward with the profit principle. Continue reading