Stop losing deals: Ask ‘why?’ to find buyers who won’t back out

Asking the right questions that start with “why” can reveal your buyers’ true motivations and keep contracts from falling apart, writes broker Annette DeCicco. Continue reading

Real estate has become lawsuit-happy, and it’s killing our credibility

Real estate leaders can either keep fighting for control or start working to lift each other, and the industry, higher, Josh Ries writes. Continue reading

Finish 2025 strong by checking these 10 to-dos off your list

Lori Muller provides 10 steps you can take right now to close out Q4 with momentum and enter 2026 prepared, positioned and powerful. Continue reading

Recession? Membership? Blessings? Inman Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

Sign, show and sell: The open house playbook that actually works

In-person events build trust faster than any online ad, coach Darryl Davis writes. When your systems, signage and service are dialed in, that trust becomes traction. Continue reading

How deepfakes, AI slop, fake digital staging are deceiving the market

Become a digitally literate consumer when you engage in protecting yourself and others from misinformation and lies, security expert Robert Siciliano writes. Continue reading

Why ‘leadership’ shouldn’t be a dirty word in real estate

Leadership is not something you do once you get the title, Lori Muller writes. It’s something you do every single day in every environment you’re in. Continue reading

How to keep agents motivated if they’re worried about commissions

Agents don’t need more money, Verl Workman writes. They need more motivation and the confidence to achieve their professional goals in today’s market. Continue reading

10 questions to ask yourself before your next career move

In a market obsessed with movement, Lauren Henss writes, the most powerful move you can make is knowing exactly what you want — before you make it. Continue reading