Empower homefront heroes with source of income freedom, fairness

This Memorial Day, Dr. Lee Davenport writes, in addition to words of gratitude and affirmation, it’s even more important that our veterans have access to affordable housing choices that accept their hard-earned benefits.  Continue reading

What are you supposed to tell your clients now? The Download

In the face of so much rapid change and an often-frustrating lack of clarity from The Powers That Be, what the heck are you supposed to tell your buyers and sellers now? Continue reading

What should I tell clients? Question leads to free-for-all at NAR midyear

May 6 remarks from Anthony Lamacchia spurred at least one NAR midyear attendee to leave the MLS Forum in protest, others to hurl steering accusations, and NAR’s senior counsel to intervene. Continue reading

How to engage brokerage clients through SEO and content creation

Unique, engaging and highly specific content can make you a trusted resource for buyers and sellers locally and regionally, Chicago broker David Marden writes. Continue reading

Marketing listings through qualified buyer financing options

For real estate agents, highlighting diverse financing options is one of the easiest ways to attract more traffic to their listings. Clever’s Luke Babich shares a few programs and options to know about. Continue reading

Meet Alex 4o: The new, powerful AI business partner agents need

The rollout of the latest iteration of ChatGPT, calling itself Alex 4o, allows you and your business to do more than you ever thought possible. Author and trainer Bernice Ross shares the latest enhancements. Continue reading

How are you preparing for upcoming industry changes? Pulse

With settlement approvals and impending rule changes, we’re wondering, what steps are you taking (if any) to get ready? Continue reading

5 real estate marketing campaigns that don’t cost a thing

Gaining traction in your market isn’t solely based on budget, The Agency’s Rainy Hake Austin writes. Prioritize creativity, authenticity, strategic thinking and these free marketing ideas. Continue reading