Agents who see the changes coming and adapt to the new reality by cementing their relationships will be in a position to seize the day as market winds shift, mega-team leader Carl Medford writes. Continue reading
As the seasons change, coach Darryl Davis writes, it’s time to freshen up your marketing and breathe new life into your connection with your sphere of influence. Continue reading
Learn how Jackson Hole, Wyoming, luxury broker Latham Jenkins put together a marketing narrative that achieved extraordinary results. Continue reading
Are you willing to “peel the orange” for your clients? This viral TikTok trend has trainer Rachael Hite asking you to evaluate your brand and its appeal to consumers. Continue reading
AI tools are poised to revolutionize every aspect of real estate, Jimmy Burgess writes. Step out of your comfort zone, and put his recommendations to work for you. Continue reading
Purchasing a domain to build up content and expert reputation is one of the most valuable strategies for an agent starting out in the industry, marketing expert David Marden writes. Continue reading
A lack of focus, prioritization and patience can undermine your best ideas and keep them from coming to fruition, writes marketing expert Molly McKinley. Continue reading
From the old-school to the brand-spanking-new, what marketing tools and strategies are on your list for 2024? Continue reading
Personal branding is more than just self-promotion, luxury consultant Chris Pollinger writes. It’s about making a real difference in people’s lives and inspiring them to live better. Continue reading
By focusing on creating valuable content that resonates with your audience, David Marden writes, you can set yourself apart from the competition. Continue reading